Give up your SUV, and SUV like Middleware

Economy is bad. You cannot afford to burn your money. It is time to tighten your belts. And that is good for solving global warming as well.

This  summer, if you happen to drive an SUV, the chances that others might consider you to be a fool are much higher. Yes, people used to associate prestige with SUVs, but no more. The attitudes are changing. Rather than treating you with respect, people might start ignoring you, thinking you to be fool to burn money on the road in these tough times. Plus, sooner, people would start frowning on those people riding those cash burning, gas gobbling vehicles, thinking those are the ones that melt all those ice in the north pole and sinking those poor people in the little islands all over the world. 

Be sensitive to the changing times and changing attitudes. Save money in these difficult times, you never know what the economy would turn out to be.

Like you give up on your SUVs, you might also have to give up on those money burning, effort gobbling middleware in your IT departments. The times that you associated pride with using a middleware form one of those traditional vendors are over. It is time to be rational and think of those low cost alternatives.

  It is time to look for a cost effective and gas saving small car. After all, more than prestige, what matters most in these difficult times is something that would get you there with as little cost as possible.

But soon, people will start associating prestige with all those small mini cars, because they will drastically reduce global warming. People would associate someone driving a small mini car with common sense. They would be thought of as the smartest in the society, because they would save whatever they earn, rather than burning the money on gas on the road.

You might be able to acquire a small car for a fraction of the cost of an SUV. Think about the TCO. Now, don't fall into the traps. SUV vendors might sight concerns such as safety. If you drive sensibly, you are safe, and you do have safety precautions in mini cars as well. After all, it is your fate. If you are so unlucky, you cannot rule out your SUV flying off a cliff.

In the middleware space, giant vendors would point out the risk of going with a small vendor. In this economy, everyone is equally risky. Be smart. Switch to low cost, yet, feature rich alternatives. And remember, fortune favors the brave. Go for the unified SOA Middleware platform today.